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This web site had the following on the site, "Welcome to Novembeard 2010! Over the course of the coming month of November, several brave souls will forgo social norms and facial comfort in an effort to exhibit their inner grizzliness." Our analyzers noticed that the web page said " Watch here for daily updates, beard ratings, and demeaning commentary - or better yet register and join them." The Website also said " 30 photos, 0 profile comments. 22 photos, 15 profile comments. 9 photos, 1 profile comment. 3 photos, 0 profile comments. 3 photos, 0 profile comments." The website's header had Novembeard as the most important optimized keyword. It is followed by November, beard, and moustache which isn't as highly ranked as Novembeard. The next words novembeard.kargo.com uses is grizzly. grow was included and could not be seen by web engines.